Creative Direction, Strategy, Team Building
Laurel is an accomplished creative leader who is passionate about transforming organizations and brands to a human-centric approach to marketing and customer experience.
She excels at collaborating across disciplines and departments to combine rich customer insights, creativity, and innovative technology to design experiences and tell stories that both emotionally resonate with people and drive measurable business results.
And she loves designing, building, and supporting the high-performing teams that create that amazing work.
Laurel has worked across a range of brands, but is particularly drawn to the challenge of simplifying complexity within industries like technology, healthcare, and financial services.